Humble beginnings. Proud achievements.
Set up in early 2003 as part of the M&C Saatchi Group, M&C Saatchi Kuala Lumpur began with a staff count of 10 and 2 clients. We are now an award-winning creative company with more than 120 of the industry’s best talents, connecting specialist expertise across strategic planning, design and multi-channel communications.
Fueled by data and technology, we help our clients Navigate, Create, and Lead Meaningful Change.
Every person, every community, every organisation is shaping or being shaped by change.
We exist to help marketers as they are faced with more complex and urgent challenges.
We Navigate, Create and Lead Meaningful Change.
Change that makes a substantial contribution to commercial growth and leaves a positive impact on the world, because there is no longer a choice between the two.
Our two core principles, Diversity of Thought and Brutal Simplicity of Thought, guide how we solve problems and build integrated specialist teams.
Diversity of Thought
Similar people think similar thoughts.
Diversity of people creates diversity of thought.
Therefore, Diversity of Thought is a creative necessity.
WE
NAVIGATE
complexity with a deeper, more accurate understanding of people, culture and society.
CREATE
connections with a wide range of creative and technical capabilities.
LEAD
value creation by identifying how and where creativity can unlock new value for clients.
MEANINGFUL CHANGE
We deliver this across specialist divisions with capabilities that stretch across the digital landscape and customer journey. From demand creation , brand strategy, through to multi-channel creative communications : advertising, sponsorship, brand reputation, brand experience, influencer partnership, content creation.
